success stories
MATTER & Kellogg launch new course to help students learn the business of healthcare entrepreneurship
As a business, healthcare is weird.
In other industries, if you produce a product that solves a problem, someone will buy it. Of course, you have to play with all the things that you learn about in business school, such as pricing, promotion and product refinements. And it’s never a sure thing: Someone may not be willing to pay enough for it. You might not be able to get your message out. Your…